Emerging drinks brand Soda Folk is breaking into the UK market with the nationwide release of its American style craft sodas, securing listings with Selfridges and Byron restaurants.
Soda Folk was founded by Colorado native Ken Graham, who, when he moved to London, found himself homesick for Coloradan Root Beer. The FSA crackdown on products with excessive additives led to the banning of American Root Beer imports which largely list Benzoic Acid. Ken decided it was high time he brought craft sodas to Blighty, with nothing artificial added, just the best quality ingredients he could find and simple recipes that deliver on taste.
Ken’s home state of Colorado is famous for its skilled craft-brewers; inspired by these breweries high in the Rocky Mountains, he created Soda Folk’s recipes. Just as with craft beer, Soda Folk uses only the highest quality ingredients, to ensure great-tasting refreshment every time.
Soda Folk cream soda is made simply with carbonated water, pure cane sugar and Madagascan vanilla extract, packing a luxuriant flavour punch, ideal for pairing with food, supping alone or as a partner to a smooth dram of Bourbon.
Likewise, its root beer soda is made with a base of carbonated water and pure cane sugar, but is taken spicy new heights with the uniquely pungent and piquant root, wintergreen - the flavour and aroma is not too distant a cousin from dandelion & burdock – before rounding off with aged vanilla and pure maple syrup. It makes an ideal pairing to the classic American hamburger, a novel cocktail ingredient and is taken to a whole new level as part of a Root Beer Float.
Ken says of his inspiration behind the brand: “Growing up in Colorado, I was obsessed with Root Beer, our supermarket shelves were stocked with dozens of locally brewed varieties, and I drank as much of it as my parents would allow. I knew I wouldn’t be able to give up on Root Beer, even if I was nearly 5,000 miles from home, so I started Soda Folk to introduce Britain to America’s best soft drink. We make the kind of root beer I grew up with: all natural, sweetened with cane sugar, with the perfect blend of sweetness and bite. I just knew that the British public was going to love it too!”
Scott Winston, Selfridges Grocery Buyer, comments: “With the craft soda revolution gaining pace in America and the hard soda trend coming to our shores, we’re excited to be the first to take Soda Folk root beers and cream sodas to our shelves; as always, we strive to promote exciting and innovative young brands and are supporting the new listing with Soda Folk’s involvement in this year’s ‘Meet the Maker’ campaign.”
The first restaurant group to introduce Soda Folk to their menu, Byron, is a keen supporter of this entrepreneurial young business. Tom Byng, Byron’s Founder, says: “We’ve long supported craft brewing, so we’re proud to be the first restaurant group to introduce Soda Folk to our menu. Ken’s craft sodas are the perfect match for our proper hamburgers: classic American flavours, made with great, simple ingredients, and lots of care and attention to detail.”
Launched into Selfridges, Byron and a raft of restaurants, bars, cafes and independent shops nationwide, Soda Folk is currently lining up a host of national stockists and premium retailers.