Arla taps maternal nutrition trend with latest launch

Arla taps maternal nutrition trend with latest launch

Arla Foods Ingredients is taking advantage of increasing demand for material nutrition food and drink products with the launch of a new ‘Smart Mama’ concept.

The launch has seen the development of two new drink and bar protypes which both contain the ingredient Lacprodan MFGM-10 – a whey protein concentrate featuring the benefits of milk fat globule membranes (MFGMs).

The Smart Mama prototypes are available now, offering manufacturers the opportunity to launch a premium functional product into the rapidly growing market for maternal nutrition food and drink products.

“Our Smart Mama drink and Smart Mama bar concepts are convenient, offer a great taste and provide Lacprodan MFGM-10, which has documented benefits for brain development when applied in early-life nutrition products,” said Anne Staudt Kvistgaard, Arla Foods Ingredients’ Senior Manager of Early Life Nutrition.

The Smart Mama drink is low-fat, offers a source of protein and calcium, and contains high levels of folic acid, which helps prevent neural tube birth defects, Arla said.