Sunday, September 20, 2020

First organic ingredient launch for Arla

Arla Foods Ingredients has launched the first ever organic micellar casein isolate as demand for organic, natural and functional protein products grows.

Micellar casein isolate is a new ingredient rich in native milk proteins. It is extracted from milk using gentle processing without the addition of acids. The protein maintains its chemical structure, allowing the creation of products that are as close to nature as possible.

MicelPure contains a minimum of 87% native protein. Suitable for food, functional health foods and active nutrition applications, it is low in lactose and fat, heat-stable and taste-neutral.

In a milestone for Arla Foods Ingredients, it is also the company’s first ingredient to be offered in an organic version, made from certified organic milk from Denmark.

Research shows that European consumers consider organic products healthier, tastier and more nutritious, with one in three saying they would buy more organic, high-protein snacks if they were available.

“When consumers hear ‘organic’, they think healthy, sustainable and wholesome,” said Barbara Jensen, Business Development Manager at Arla Foods Ingredients. “However, a shortage of natural, organic protein ingredients has prevented many manufacturers from entering this market. MicelPure Organic fills the gap, allowing companies to extend their portfolios with products that are both organic and packed with high-quality protein.”

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