Stevia extract launches labelled as natural flavour

Stevia extract launches labelled as natural flavour
Credit: Shutterstock.com/ Pat_Hastings
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Tate & Lyle, a provider of food and drink solutions and ingredients, has introduced a new natural flavour with stevia ingredient company, Sweet Green Fields (SGF).

Zolesse is a glycosylated stevia extract labelled as a natural flavour, as per the US FDA definition, allowing manufacturers to keep a short ingredients list.

The launch will help support food and beverage manufacturers deliver great-tasting products that meet ever-growing consumer demand for clean label ingredients, Tate & Lyle said.

“As consumers’ preferences change, we develop ingredients and solutions that meet those evolving consumer needs,” said Dean Francis, CEO of SGF.

Dr Mel Jackson, Chief Science Officer at SGF, said: “Zolesse is a true formulator-friendly flavor solution.

“It eases the concern of formulators who believe consumers may be sensitive to stevia products when reading ‘steviol glycosides’ or ‘stevia extracts’ on the label.

“Plus, Zolesse creates no application hurdle, since it has a negligible effect on the original taste of the products.”

Zolesse Natural Flavour is available in the US, Mexico, Brazil, Philippines, Indonesia and anywhere that FEMA GRAS flavours are accepted.