Beginning next month, Dutch dairy co-operative FrieslandCampina will be making PET bottles from 100% recycled PET (rPET).
Because a PET bottle can only be recycled if the consumer has removed the label, FrieslandCampina’s R&D department has additionally developed a brand new “zipper” that makes it easier to separate from the bottle.
According to FrieslandCampina, this makes it the first company in the dairy sector to make its bottles virtually circular for its brands in the Netherlands, Belgium, the UK and Hungary.
“With the 100% recycled PET bottle, FrieslandCampina is taking a new step in making its packaging circular,” said Patrick van Baal, Global Director Packaging Development at FrieslandCampina.
“Our ambition is to become fully circular. That is why we are increasing the recycled content of our PET bottles from 20% to 100%. This step is crucial because in order to achieve our sustainability goals, all packaging must first become recyclable and/or reusable.”