Friday, September 25, 2020

Packly roars at capital’s packaging show

Pringraf roared to victory at this year’s Lions’ Lair competition, which took place at Packaging Innovations and Luxury Packaging London. The company was one of three brave exhibitors who pitched their most innovative product to a panel of fierce packaging experts.

The panel of Lions included Duncan Castle, Technical and Packaging Manager at Tesco, Paul Jenkins, Managing Director at The PackHub, Chris May, Packaging Manager at John Lewis Partnership and Neil Pedliham, Design Manager at Superdrug.

Italian cardboard packaging company Pringraf was the second competitor to enter the Lair, pitching its pioneering product Packly. Packly is aimed at simplifying the lives of packaging designers, brand owners and printing companies, by making it possible to create die-cut templates and order short runs of packaging as well prototypes or mock-ups comparable to the industrial standards, all from a web platform.

Giuseppe Prioriello, CEO and Co-Founder of Packly, says, “We are so happy to have won this year’s Lions’ Lair. It is validation for us that there is a problem in the market, which we can solve. It shows that we are making life easier for the designers, packaging professionals and marketers that need a structural packaging design and have it printed in short run.”

The two other companies who took part in the competition were Airpack Systems and Reproflex3. Reproflex3 pitched Packlinc, an app that allows users to scan hidden codes within graphics and then link back to the chosen URL. The app controls the URL destination whilst learning about consumers in real time with Packlinc’s analytics system.

Airpack Systems were last to enter the Lair with its new six and twelve inflatable bottle beer packs, specifically designed to be quick and easy to use, and offering maximum protection during travel and 100% recyclable.

The Lions’ Lair formed part of the highly anticipated showfloor entertainment that took place at this year’s Packaging Innovations and Luxury Packaging London exhibition. The show, once again grew in size, attracting record-breaking numbers of visitors and exhibitors, with major names such as Marks and Spencer, Kimberly-Clark, Tesco, Kingfisher Group and Taylors of Harrogate speaking as part of the learnShops seminar programme.

The next easyFairs UK packaging events will be Packaging Innovations, Empack and Label&Print, taking place at Birmingham’s NEC on 25th and 26th February. For anyone interested in exhibiting, more information can be found at www.easyFairs.com/PIUK.

A message from the Editor:

Thank you for reading this story on our news site - please take a moment to read this important message:

As you know, our aim is to bring you, the reader, an editorially led news site and magazine but journalism costs money and we rely on advertising, print and digital revenues to help to support them.

With the Covid-19 lockdown having a major impact on our industry as a whole, the advertising revenues we normally receive, which helps us cover the cost of our journalists and this website, have been drastically affected.

As such we need your help. If you can support our news sites/magazines with either a small donation of even £1, or a subscription to our magazine, which costs just £31.50 per year, (inc p&P and mailed direct to your door) your generosity will help us weather the storm and continue in our quest to deliver quality journalism.

As a subscriber, you will have unlimited access to our web site and magazine. You'll also be offered VIP invitations to our events, preferential rates to all our awards and get access to exclusive newsletters and content.

Just click here to subscribe and in the meantime may I wish you the very best.
















Latest news

Olam achieves 100% traceability across direct cocoa supply chain

Olam Cocoa has achieved 100% traceability across its direct global cocoa supply chain. The milestone is the first of many intended to achieve a sustainable...

Cranswick achieve food waste reduction target a decade early

Cranswick has achieved a 61% reduction in food waste a decade earlier than planned, eclipsing the international reduction target. The UK food producer has surpassed...

Europe’s first dedicated plant-based event hits London next year

With the rise in meat-free proteins, Europe’s first dedicated plant-based event will launch in London next year. Following a series of successful events in the...

Lab Innovations postponed to 2021

Lab Innovations, which was due to take place on 4 & 5 November at the NEC, Birmingham, has been postponed until next year in...

Innovia Films launch new carbon neutral label film

Innovia Films is launching Encore C45cn, the first carbon neutral BOPP label film. Encore C45cn is ISCC certified and will contribute to reducing carbon...

New barcode validation solution from Toshiba Tec

Print solutions specialist Toshiba Tec has launched ScanSure, a flexible verification-based validation solution for barcodes. Aimed at manufacturing companies, especially those in the food and...

Related news

Innovia Films launch new carbon neutral label film

Innovia Films is launching Encore C45cn, the first carbon neutral BOPP label film. Encore C45cn is ISCC certified and will contribute to reducing carbon...

New barcode validation solution from Toshiba Tec

Print solutions specialist Toshiba Tec has launched ScanSure, a flexible verification-based validation solution for barcodes. Aimed at manufacturing companies, especially those in the food and...

Wales to open £2m sustainable food packaging hub

The £22 billion Welsh food and drink industry is to get a productivity and sustainability boost from the University of Sheffield Advanced Manufacturing Research...

Coca-Cola European Partners reaches major sustainability milestone

Coca-Cola European Partners (CCEP), in partnership with Coca-Cola Great Britain, has revealed that all plastic bottles across its core brands made in Great Britain...

By continuing to use the site, you agree to the use of cookies. more information

The cookie settings on this website are set to "allow cookies" to give you the best browsing experience possible. If you continue to use this website without changing your cookie settings or you click "Accept" below then you are consenting to this.

Close