Friday, February 23, 2024

Pernod Ricard USA invests $22m in its first ready-to-drink canning line

Pernod Ricard USA has invested in its first-ever ready-to-drink (RTD) canning line, which will be located at the company’s Fort Smith plant in Arkansas. The $22 million investment will provide the facility with canning capabilities, help accelerate growth for the company, add more US jobs and create a spillover of economic benefits for the local community.

 “This investment is an incredible step in strengthening our manufacturing footprint in Fort Smith,” said Pierre Joncourt, senior vice president, Pernod Ricard North America. “The high-speed canning line will be instrumental in increasing our production capabilities and swiftly bringing our premium, bar-quality RTDs to market.”

The plant already produces several Pernod Ricard spirits, including Kahlua Coffee Liqueur and Seagram’s Gin. This new canning line — and the RTD offerings they’ll be able to produce as a result — will give them an opportunity to help make popular brands, like Jameson, Absolut, Malibu and TX Whiskey, even more accessible for consumers.

RTDs — which now include hard seltzers, prepared cocktails and long drinks, hard teas and coffees, wine spritzers and coolers — are ultra-convenient, easy to find, easy to carry, easy to store and easy to recycle. They’re also projected to be the fastest growing alcohol category globally over the next five years, with an expectation for them to increase by an additional $11.6 billion during that time (according to a new report from IWSR).

 “Volume has only continued to increase for our Fort Smith facility and the spirits industry overall,” said Jennifer Anglin, senior operations director for the Fort Smith plant. “This latest canning line expansion will not only allow us to produce various spirits across our brand portfolio, but more importantly, it will create numerous jobs to keep up with demand.”

With so much projected growth, the Fort Smith plant has also recently welcomed the addition of eight brand new 50,000-gallon tanks to assist with production.

A message from the Editor:

Thank you for reading this story on our news site - please take a moment to read this important message:

As you know, our aim is to bring you, the reader, an editorially led news site and magazine but journalism costs money and we rely on advertising, print and digital revenues to help to support them.

With the Covid-19 pandemic having a major impact on our industry as a whole, the advertising revenues we normally receive, which helps us cover the cost of our journalists and this website, have been drastically affected.

As such we need your help. If you can support our news sites/magazines with either a small donation of even £1, or a subscription to our magazine, which costs just £31.50 per year, (inc p&P and mailed direct to your door) your generosity will help us weather the storm and continue in our quest to deliver quality journalism.

As a subscriber, you will have unlimited access to our web site and magazine. You'll also be offered VIP invitations to our events, preferential rates to all our awards and get access to exclusive newsletters and content.

Just click here to subscribe and in the meantime may I wish you the very best.

Latest news

Related news

By continuing to use the site, you agree to the use of cookies. more information

The cookie settings on this website are set to "allow cookies" to give you the best browsing experience possible. If you continue to use this website without changing your cookie settings or you click "Accept" below then you are consenting to this.