The British public has been urged to support small cheesemakers as the coronavirus crisis threatens the future of the specialist cheese industry.
An initiative led by the Specialist Cheesemakers Association (SCA), Academy of Cheese and the Guild of Fine Food, and supported by cheese writer Patrick McGuigan, aims to raise awareness of the crisis and help shoppers connect with local cheesemakers and indie retailers by providing online directories of the companies that can deliver or are safely open for business.
This first-of-its-kind collaborative project will culminate in the British Cheese Weekender over the Early May Bank Holiday weekend (8-10 May), when the public will be encouraged to enjoy the country’s best cheeses with a series of free, online tastings.
Farmhouse and artisan cheesemakers are being forced to pour thousands of litres of milk down the drain and give away cheese for free after many lost up to 90% of their business overnight when the hospitality sector was closed down.
The situation has been compounded by shoppers using supermarkets to stock up on hard and grating cheeses made by large food manufacturers.
The result is that small producers have been left with maturing rooms full of cheeses, which by their nature have limited shelf lives. The problem is particularly pronounced for soft and blue cheeses.
At the same time, cows, sheep and goats are now out at pasture, and continue to produce milk every day that must be used or be thrown away.
The industry has been quick to respond with cheesemakers, cheesemongers, farm shops and delis rapidly pivoting their businesses to be able to sell cheese online to be delivered direct to people’s doors, as well as introducing strict social distancing systems at shops so people can buy safely.
“The future of Britain’s farmhouse and specialist cheesemakers is in the balance – we could see many of the country’s best cheeses lost for ever as family farms and small cheesemaking businesses are pushed to the wall, ” warned cheesemaker Catherine Mead, chair of the SCA, which is one of three organisations involved in the initiative.
“The national crisis has put untold pressure on our members. Restaurants, cafes and pubs, plus farmers markets and supermarket deli counters, closed overnight leaving cheese stores over filled, an abundance of spring milk with nowhere to go and only a few orders forthcoming.”
She added: “The good news is that it’s never been easier to buy good cheese, either online or direct. The specialist cheese industry has mobilised almost overnight, often teaming up with other small food producers, to get good food to people in their local areas.”