Saturday, June 12, 2021

Valio to spin-off Valio Oddlygood business operations

Finnish dairy company, Valio, is spinning off the business operations of its plant-based Valio Oddlygood products to Oddlygood Global Ltd.

The company aims to accelerate growth by creating a network of partners. These partners could be distributors in markets where Valio doesn’t have its own network. This would give Valio Oddlygood products a faster track to various target markets.

The spin-off also enables the core team to have the best possible focus on business development.

Valio’s Tuomas Salusjärvi, ‎Executive Vice President, Growth Businesses and R&D, said: “People are increasingly interested in plant-based products, and changing global consumer trends are behind this.

“We see a lot of opportunities for Valio in the strongly growing market for plant-based products in Finland and abroad.

“Oddlygood Global Ltd is a launch that aligns with our new strategy aiming to expand Valio’s international business.

“We will now pursue this growth increasingly stronger with Oddlygood Global Ltd and international partners.”

Oddlygood Global will be led by CEO Niko Vuorenmaa, previously SVP, Valio Food business unit.

Reetta Tikanmäki, previously Valio’s Category Manager, is appointed Chief Operational Officer.

Petteri Leskinen, previously Valio’s SVP, Business Development, will head finance as Chief Financial Officer. A total of 6 individuals forming the business line will transfer to the company.

A message from the Editor:

Thank you for reading this story on our news site - please take a moment to read this important message:

As you know, our aim is to bring you, the reader, an editorially led news site and magazine but journalism costs money and we rely on advertising, print and digital revenues to help to support them.

With the Covid-19 pandemic having a major impact on our industry as a whole, the advertising revenues we normally receive, which helps us cover the cost of our journalists and this website, have been drastically affected.

As such we need your help. If you can support our news sites/magazines with either a small donation of even £1, or a subscription to our magazine, which costs just £31.50 per year, (inc p&P and mailed direct to your door) your generosity will help us weather the storm and continue in our quest to deliver quality journalism.

As a subscriber, you will have unlimited access to our web site and magazine. You'll also be offered VIP invitations to our events, preferential rates to all our awards and get access to exclusive newsletters and content.

Just click here to subscribe and in the meantime may I wish you the very best.
















Latest news

Related news

By continuing to use the site, you agree to the use of cookies. more information

The cookie settings on this website are set to "allow cookies" to give you the best browsing experience possible. If you continue to use this website without changing your cookie settings or you click "Accept" below then you are consenting to this.

Close