Wednesday, January 27, 2021

British chewing gum brand secures Canadian export deal

British chewing gum brand, Chewsy, is about to enter Canada just months after securing its first export deal.

The latest deal means that the start-up – which produces the UK’s first plastic-free, biodegradable chewing gum – will be sold in 17 countries. Exports now make up 40% of its turnover.

The deal, confirmed before the UK’s coronavirus lockdown, is worth £125,000 over the next five years.

Founded in 2018 by Sunitt Halai, the Bedfordshire-headquartered family firm extracts flavours from plants and fruits for its naturally flavoured gums and even produces bespoke flavours on request.

“I started getting headaches after chewing regular gum and was shocked to find it has so many artificial ingredients and is made from plastic,” said Halai.

“When I could not find healthier alternatives, I decided to make my own plant-based, plastic free chewing gum, which was the first from the UK when I started the business.

“Securing deals with large retailers is hard, so having support from our adviser at the Department for International Trade to attend trade shows and receive ongoing advice, really makes a difference; selling internationally has been the highlight of our business journey so far.”

The Department for International Trade helped the start-up secure Tradeshow Access Programme (TAP) funding to attend the 2019 ISM trade show in Germany.

A message from the Editor:

Thank you for reading this story on our news site - please take a moment to read this important message:

As you know, our aim is to bring you, the reader, an editorially led news site and magazine but journalism costs money and we rely on advertising, print and digital revenues to help to support them.

With the Covid-19 pandemic having a major impact on our industry as a whole, the advertising revenues we normally receive, which helps us cover the cost of our journalists and this website, have been drastically affected.

As such we need your help. If you can support our news sites/magazines with either a small donation of even £1, or a subscription to our magazine, which costs just £31.50 per year, (inc p&P and mailed direct to your door) your generosity will help us weather the storm and continue in our quest to deliver quality journalism.

As a subscriber, you will have unlimited access to our web site and magazine. You'll also be offered VIP invitations to our events, preferential rates to all our awards and get access to exclusive newsletters and content.

Just click here to subscribe and in the meantime may I wish you the very best.
















Latest news

Coca-Cola launch new coffee infused beverage

Coca-Cola has launched a new a new Coca-Cola beverage infused with Brazilian coffee that it says “sips like a Coke and finishes like a...

Brewery Octopus-Bräu bets on Selfix labels and full-colour label printer by Primera

Small batch Swiss brewery, Octopus-Bräu, has invested in a full-colour label printer from Primera, creating a more visually appealing product. Octopus-Bräu is a small brewery...

Better Juice joins GEA to disrupt global juice industry

Better Juice, the sugar-reduction food-tech start-up, has entered a collaboration with Germany’s GEA Group, a major force in process engineering for the food and...

Canned wine brand launches £400k crowdfunding campaign

With the rise of the canned wine market set to continue throughout 2021 and beyond, millenial wine brand HUN has launched its first equity...

Redefine Meat pulls off world’s largest alt-meat tasting

Redefine Meat has successfully undertaken the largest-scale public blind-tasting of Alt-Meat products targeting meat-eaters. Conducted recently with meat distributor, fellow Israeli businesses Best Meister, the...

Biotech launches natural sugar blocker for food & beverages

Swiss biotech, Evolva, has launched a natural sugar blocker used in food and beverages and reducing sugar applied in food processing. Studies show that L-arabinose...

Related news

Coca-Cola launch new coffee infused beverage

Coca-Cola has launched a new a new Coca-Cola beverage infused with Brazilian coffee that it says “sips like a Coke and finishes like a...

Brewery Octopus-Bräu bets on Selfix labels and full-colour label printer by Primera

Small batch Swiss brewery, Octopus-Bräu, has invested in a full-colour label printer from Primera, creating a more visually appealing product. Octopus-Bräu is a small brewery...

Better Juice joins GEA to disrupt global juice industry

Better Juice, the sugar-reduction food-tech start-up, has entered a collaboration with Germany’s GEA Group, a major force in process engineering for the food and...

Canned wine brand launches £400k crowdfunding campaign

With the rise of the canned wine market set to continue throughout 2021 and beyond, millenial wine brand HUN has launched its first equity...

By continuing to use the site, you agree to the use of cookies. more information

The cookie settings on this website are set to "allow cookies" to give you the best browsing experience possible. If you continue to use this website without changing your cookie settings or you click "Accept" below then you are consenting to this.

Close