Catering companies in the UK have committed to a 20% less meat in a new initiative intended to make menus more sustainable.
The campaign, 20% Less Meat, aims to reduce meat consumption across schools, hospitals, universities and care homes.
The collaboration of key stakeholders across public sector catering – including LACA, ASSIST FM, HCA, NACC, TUCO and PACE – represents a commitment from the industry’s major players to take action on the urgent issue of meat reduction as corroborated by the IPCC, WHO, FAO and EAT Lancet.
The initiative also has the support of the Eating Better Alliance, a diverse stakeholder group working to stimulate a 50% reduction in meat and dairy consumption in the UK by 2030.
ProVeg UK, part of the Eating Better Alliance, provides free training, advice and menu planning to public sector caterers wishing to reduce their reliance on meat and increase the sustainability of their offerings.
“Never has the public sector made a commitment of this magnitude – good for the planet and good for people,” said ProVeg UK Executive Director Philip Mansbridge.
“20% Less Meat is exactly the kind of dynamic, effective initiative the industry can cooperate on and all that is needed is some small changes.
“By committing to this pledge and making simple and effective adaptations, all public sector caterers will soon find more of their meals are healthier, more planet friendly and equally or more delicious.”