Brazilian food giant BRF has enhanced its supply chain operations using SAP Integrated Business Planning (SAP IBP), earning the SAP Innovation Award in the Cloud ERP Champion and Industry Leader category. The company operates 44 production units and 103 distribution centres, delivering over 500 million shipments per month to 415,000 customers across 127 countries and producing five million tons of food annually.
BRF’s adoption of AI and advanced analytics has improved forecast accuracy, reduced inventory inefficiencies, and accelerated planning processes by 33 percent. The system enables collaborative forecasting, real-time data alignment, statistical modelling, time-series analysis, exception management, and embedded analytics, supporting more than 400 planners.
The company uses SAP Business AI and SAP’s AI copilot Joule to anticipate market trends, optimise inventory, adjust production schedules, and reduce waste. AI algorithms combine time-series forecasting, regression, predictive modelling, and machine learning to deliver precise daily forecasts and improve master data analytics.
BRF is integrating SAP IBP with a brownfield SAP S/4HANA Cloud upgrade of its existing ECC system while maintaining core infrastructure and data services. Complementary SAP solutions in use include SAP Ariba for procurement and SAP SuccessFactors for human capital management. Future plans include leveraging SAP IBP’s AI assistant to further simplify planning workflows and explore order-based planning using additional AI algorithms.