Paddy ‘The Baddy’ Pimblett signature flavour BodyFuel™ sports drink launched

Since its launch in December 2022, BodyFuel™ has been a resounding success for Applied Nutrition, with the company selling 2.5m units in its first three months on sale. In the last month, it has also been revealed that BodyFuel™ has outsold all other soft drinks at a major nationwide retailer. The new sugar-free tropical punch flavoured drink is emblazoned with a cartoon version of Paddy’s famous pose that UFC fans worldwide are very familiar with, and a highly distinctive black and red pack design that’s sure to stand out on the shelves and in the fridges of retailers, gyms and convenience stores across the country. Applied Nutrition launched BodyFuel™ with Orange, Lemon and Lime and Summer Fruits variants before quickly following that up in February with Icy Blue Raz, a firm favourite in many of their other supplements, and the unique Rocket Ice Lolly flavour. Paddy Punch is the first flavour to be designed alongside one of the company’s ambassadors and the firm says it has plans for more exciting flavour partnerships in the coming months. Applied Nutrition has also ensured it has a secure and reliable supply chain in place to keep retailers stocked as it expects a huge demand for Paddy Punch. Ahead of its launch (Monday 27th March) Paddy Pimblett said: “Working together with Applied Nutrition on Paddy Punch has been a top experience for me, we tested so many flavour combinations and we think we have ended up with one that people are going to love. “It tastes unreal! And I’m made up to put my name on such an amazing drink.” Body Fuel contains 665mg of electrolytes from a multitude of sources, in levels that Applied Nutrition says are the optimum ratio needed to aid muscle function, and rehydration and support most consumers in the widest variety of activities. In addition, BodyFuel™ is Informed Sport tested so it is safe for professional athletes, it’s sugar free, less than 5 calories, contains anti-oxidant vitamins C&E, vitamin D and Zinc, a full panel of B-vitamins and 250mg of BCAAs to support recovery. Dan Warburton, Applied Nutrition’s National Account Controller said: “We’ve seen the continued demand for functional drinks the last 18 months and we’ve responded to these insights with action through the launch of products like BodyFuel™, creating tasty drinks with a variety of health benefits. “BodyFuel™ came to market to support the demand, and we’ve been blown away by the response from shoppers. We’re delighted to have worked with Paddy on such a popular product and can’t wait for consumers to get their hands on Paddy Punch. It has been our most successful new product launch and we’re excited to see the growth over the next 12 months.”

Bakery’s £1.5m expansion as it prooves track record for success

An independent, family-owned Surrey bakery is tripling its footprint to support the growing demand for its expertly crafted artisanal bread, savoury and sweet treats. Cavan Bakery has moved into a new 15,000 sq ft purpose-built baking facility in Walton-on-Thames with the support of a £1.5m funding package from Lloyds Bank. The business, which also has 13 bakery shops across Surrey and South London, and a café at Molesey Boat Club, produces 40 different types of bread each day and 30 different pastries, buns and cakes, alongside snacks such as sausage rolls and sandwiches. The majority of Cavan Bakery’s speciality breads are sourdoughs, made by skilled artisan bakers every night and early morning, as has been the case since 1929. The bakery produces 15 different breads daily. In total over 80,000 products are supplied into its shops and cafés as well as wholesale to local businesses each week. The new bakery is almost three times larger than its previous 5,200 sq ft space and offers greater capacity to store ingredients and boost production. The fit-out of the former warehouse was designed by the business to create the customised space required to deliver its ambitions to grow. Amid increasing demand for ethical, locally-produced artisanal food, Cavan Bakery is now looking to open at least another three shops this year. Cavan Bakery employs around 180 people from the local area, and the business sees investing in a contemporary, purpose-built production environment as essential for attracting and retaining talent. This included investing in new machinery to help reduce running costs and become more efficient. For example, it has reduced the number of ovens it needs, by investing in larger, more efficient models to produce its goods. The business is also exploring electrifying its fleet of delivery vehicles, having recently invested in its first electric van. In addition to its retail outlets, the business supplies over 100 wholesale customers in the area, including local cafés, restaurants and farm shops, which accounts for around 15% of its total business. Ingredients for its products are sourced as locally as possible to reduce food miles, and any surplus food is donated to local community kitchens, food banks, homeless shelters and breakfast clubs. Jeff Greenall, Director at Cavan Bakery, said: “We’re really privileged that we’ve been able to grow at a strong and steady rate, particularly over the last decade as people have discovered the craft of skilled artisan bakers who provide quality and diverse goods. We are proud to provide our customers with local, sustainably-sourced products. “People are at the heart of our success. This includes our fabulous staff and our loyal customers. In return, we want to create the best products possible at an affordable cost. Our new bakery and shops will ensure that, because quality is baked into everything we do – literally.” Victoria Vawdrey, Relationship Director at Lloyds Bank, said: “Cavan Bakery is an excellent example of a business that puts its customers at its heart. Jeff and the team ensure that new products, as well as beloved staples, are produced with the love and care that customers appreciate in artisan producers. In particular, it’s so encouraging to see a business giving back to the community too, supporting local initiatives and helping to create a fairer world. We’re proud to be by Cavan Bakery’s side, and we look forward to remaining there as it continues to grow.”

3 pros and 2 cons of logistics outsourcing

As a business owner or manager, you’ve got a lot of responsibilities. You have to find and manage customers, supervise employees’ tasks, monitor the performance of your marketing strategies, and attend business meetings. And above all, there’s a logistic function which is one of the backbones of the success of your business. Doing all the tasks of your business can be overwhelming. Some areas of the company might be more demanding and time-consuming. And if you aren’t careful, you might compromise some areas for others. Therefore, your company will barely experience growth. Fortunately, you can outsource some functions and find more time to manage your business. One of these is to outsource your logistics. An Overview Of Logistics Outsourcing Logistics outsourcing is the practice of hiring a third-party company to handle your various business supply chain functions. These include processing orders, handling materials, warehousing, inventory management, packaging, and transporting finished goods to customers. The service provider you hire to manage your business supply chain department is known as a third-party logistics (3PL) firm. Such a company will use its warehouse to provide you with all the supply chain or logistics services. It can handle all the supply chain issues, including logistics planning, procurement, and customer service. Pros Of Logistics Outsourcing When it comes to logistics outsourcing, some business owners are reluctant to work with third-party companies. Little did they know they were losing a great opportunity to enhance operational efficiencies and company growth. There are several benefits of logistics outsourcing. They include the following:
  1. It Allows You To Save Money
Saving money is one of the practical ways to ensure your business runs well for the foreseeable future. It allows you to reduce costs while increasing your profits. Logistics outsourcing provides cost-effective solutions to manage your supply chain function or department. For instance, you won’t have to run your own warehouse, which means you don’t have to worry about the cost of managing a warehouse, including electricity bills, monthly rental charges, and maintenance fees. The outsourced 3PL company will use its warehouse to manage your inventory. In the long run, this helps you to save huge sums of money. In addition, logistics outsourcing eliminates the need to employ a full in-house for your supply chain department. The company will use its team members to manage the warehouse. This helps reduce your labor expenses. Therefore, if your goal is to reduce costs in your business, one of the ways to achieve that is through logistics outsourcing.
  1. It Gives Quick Access To Technology
Another benefit of logistics outsourcing is having quick access to new technology. Technology is evolving every second, and you should be able to quickly integrate these developments into your business systems for success. A 3PL will advise and guide you to ensure you’re using modern technologies efficiently. One of the technologies a 3PL company may assist you in implementing is the Internet of Things (IoT), which is becoming increasingly popular in the supply chain. This technology embeds software, sensors, and other technologies in physical objects that will help you collect data on client demands and interests. As such, you can optimize your actual output and increase the quality of your products.
  1. It Provides Scalable Solutions
Logistics outsourcing may allow you to respond quickly to clients’ demands. If you manage your logistics internally, you might have many issues with your supply chain function. For example, you might not have enough labor force and machinery to handle increased demand during the holiday season. Besides, you may experience problems when you want to scale down after product demand has reduced drastically. Logistics services are designed to respond efficiently to clients’ demands. They can scale up or down according to your demand. It can also help you expand into new markets, including international targets. Cons Of Logistics Outsourcing Although logistics outsourcing has many benefits, it also has some drawbacks. Here are the two major disadvantages of going in this direction.  
  • The Transfer Of Responsibility
One of the big disadvantages of logistics outsourcing is the transfer of responsibility. The hired 3PL will be the one communicating with customers in most cases. And if its staff doesn’t effectively communicate, your business will be liable for poor customer service. Therefore, do due diligence when selecting a logistics partner to ensure you find a reputable one with excellent staff.
  • The Risk Of Company Information Leak
When you outsource any of your business functions, you need to understand that there’s always a risk of critical information leaks. The outsourced logistic firm will deal with your business and customers’ confidential information. Your business can suffer financial loss if such information gets leaked to unauthorized people. Therefore, before you sign a deal with a 3PL, it’s important to confirm they’ll maintain your confidentiality. Takeaway If you want to manage your supply chain function effectively, you may hire a 3PL. It’ll handle all your logistic tasks as you focus on managing your business. As discussed in this article, logistics outsourcing has benefits and drawbacks. However, the pros are more than the cons. When you decide to partner with a 3PL, make you’ll find the most suitable service provider for your business needs.

Fast-track hire filtration service

The decision to invest valuable CAPEX into untested High Value Equipment carries risks and fears that are typically a step too far for most companies and individuals. Will the equipment work? Is it the right solution? Will it ultimately be a waste of company funds? These are all questions that stop CAPEX purchases in their tracks on a regular basis. Filtration specialists Axium Process now have the answer to these questions, with the launch of a membrane separation rental service developed specifically to bypass traditional concerns and provide a fast-track solution. Axium’s new service is a valuable resource for fast or temporary technical filtration solutions that would normally involve time-consuming research and risky commitments to large capital investment. Offering great flexibility and suitable for many liquid processing applications, Axium’s UF2Go and RO2Go crossflow systems have been developed for rapid filtration solutions. Backed up with extensive technical expertise, Axium can fulfill high-priority requirements swiftly from their range of universally adaptable membrane filtration options. The UF2Go and RO2Go systems have been designed to meet industrial scale demand for most types of liquid processing requirements – with environmental concerns top of the list. “The UF2Go and RO2Go crossflow systems provide an exceptionally practical solution for urgent filtration needs,” says Derek Davies, Business Development Director at Axium Process. “Both systems are available through a rental model typically using OPEX, which bypasses the usual CAPEX restrictions but allows observation of long-term trends. It’s ideal for situations where a permanent installation may be required at a future point.” Quick to install and easy to use, there are a vast array of applications for Axium’s systems across many different industries, including manufacturing, pharmaceutical, food, beverage, dairy and water recycling. From the removal of suspended solids and organic impurities to wastewater recovery, high-value protein extraction, or even to support occasional high-demand situations, the versatile concept is built on reliable tried-and-tested technology used by multiple leading brands. “Both the UF2Go and RO2Go are designed for easy deployment and minimal operator intervention, and each system can be up and running in a matter of hours,” says Derek. “During installation and commissioning, full operator training will be conducted by one of our engineers.” “We are excited to offer this level of flexibility and support for our customers. We understand the need for businesses to find simple, cost-effective solutions for everyday problems, be it a planned intervention, emergency, or temporary requirement.” Axium Process is one of the UK’s leading membrane filtration system manufacturers, specialising in Microfiltration, Ultrafiltration, Nanofiltration and Reverse Osmosis technology.