Global poultry markets are on course for steady growth through 2025, supported by easing feed costs and strong consumer demand. According to RaboResearch’s latest poultry outlook, production is forecast to rise by 2.85% this year, up from 2.6% in 2024, as the sector benefits from stable supply and poultry’s cost advantage over other proteins.
Feed prices have fallen back to pre-pandemic levels due to improved grain harvests in the US, Europe, and Brazil, lifting profitability across major producing regions. The report highlights Asia’s rapid expansion, led by China, where poultry output grew by 7% in the first half of the year. Turkey, Indonesia, Saudi Arabia, the Philippines, and Vietnam are also experiencing strong production increases.
Brazil’s temporary export disruption following avian influenza outbreaks earlier this year shifted trade opportunities toward Thailand, Russia, Ukraine, Turkey, and China. With Brazil regaining disease-free status and the US improving trade access, export patterns are expected to rebalance. Global chicken trade volumes still rose 1% year-on-year to reach 7.1 million tonnes in the second quarter of 2025.
Geopolitical developments are also shaping trade flows, with China reducing imports from the US and increasing purchases from Brazil, Russia, and Thailand. Meanwhile, supply growth in Europe, Africa, and Latin America remains constrained by limited parent stock availability, a situation unlikely to improve until early 2026.